Ladbrokes Gambling Revenues Up

Ladbrokes have recently unveiled their preliminary financial results for the year ending 2011. The results indicate that the giant UK Bookie remains a favourite of punters both in its land based operations and online.

According to reports revenue grew by 0.4 percent and although this does not seem to be much, when you are talking about the amounts of money that Ladbrokes deal with, that 0.4 percent is quite large. Reportedly net revenue increased to £980.3 million.

Ladbrokes Online Division or as they call it – Ladbrokes Digital- showed a decrease in revenues due to player acquisition costs for its Poker and Sportsbook operation.

What is remarkable is that Ladbrokes are showing this kind of profit in this kind of economy. It seems that UK gamblers are still lining up to place bets on all of the platforms that Ladbrokes runs. One other factor to consider re the decline of digital revenues is the revitalization of William Hill Online. Despite numerous issues faced by William Hill, they have become a lot more competitive in the online gambling space in recent times.

Ladbrokes are probably still ahead due to the fact that they have been with a stable online casino product that provides them with assistance in the form of Microgaming rather than in fighting over various interests as in the case of William Hill.

Written by Greg for Gambling Games.

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